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Jessica Borusky MFA Thesis Exhibition The Posture Grid!
Anthony Greaney, 460 Harrison Ave, Boston, MA 02118
April 5–20, 2013
Reception: April 5, 6 pm
Gallery hours: Wednesday–Saturday, 12–6 pm and by appointment

This project is an exploration of personal/performed/projected identity through the construction of persona. Using the premise of selling a grid product, The Posture Grid! is a durational performance for video that unpacks advertising language to explore how products designed to "help" the body instead often reflect ways in which the body has been repeatedly regimented, silenced and forced into "straight lines," which do not align with true experiences. Through humor, endurance and duration, The Posture Grid! begins to break down the initial sales-veneer, exposing a figure that cannot return to the sales pitch and revealing the ways in which no one can succeed within the grid's rigid lines. "The Posture Grid: If You Stand Straight, You're Accomplished!"

Jessica Borusky is a Floridian feminist who currently resides and works in Boston, MA. Through humorous, persona-based performance for video, her work deals with ways in which language surrounding and marketing the American body often reflect oppressive ideals.

Image: Jessica Borusky, The Posture Grid! (still), 2013. Performance for video.